A. MICHELE
CLARK

Email: [email protected]
Phone: 216-650-1652

Marketing and program manager with 15+ years experience.
Relationship builder with strong client service experience and partnership growth.
Budget management, excellent communication skills, and big picture vision with attention to detail.

Experience

AMC MARKETING, LLC

Workforce Development Specialist

Increasing brand awareness through traditional & digital outlets. Proven builder of marketing strategies, education programming and project/event management.

  • Collaborated with Roman & Littlefield Publishing Group, Avid Technologies and workforce government agencies to implement a Career Technical Education (CTE) program, the Avid Learning Academy (ALA) for audio engineering and video editing in high schools nationwide.

  • Helped execute marketing campaigns, developed content, key communication contact, and introduced career pathways for post-secondary student success.

TOOLING U-SME

Sr. Marketing Specialist

Tooling U-SME delivers versatile, competency-based learning and development solutions to the manufacturing community, working with thousands of companies, and 900 educational institutions across the country.

  • Worked with dozens of education partners including high schools, CTE programs, community and technical colleges, and universities to support and increase awareness of workforce development skill sets, and apprenticeship opportunities.

  • Developed and implemented Manufacturing Day events targeting K-12 exposure of career pathways and the advantages of pursuing a career in manufacturing.

  • Collaborated with local and national workforce development agencies to increase the manufacturing workforce by filling the skills gap with targeted online education and training.

  • Produced webinars, published content for blogs, articles, and social media postings.

  • Developed promotional and advertising campaigns on multiple platforms.

  • Projected and managed annual marketing budget $100k+; tracked project costs and expenses.

  • Responsible for website updates and metric evaluations.

CUYAHOGA COMMUNITY COLLEGE

Project/Program Manager

Ohio’s first and largest community college, providing high-quality, affordable education and programs to more than 1 million community members. Offering more than 1,000 credit courses, and more than 200 career and technical programs Tri-C serves students at four campuses and numerous off-campus sites strategically located throughout the county.

  • Built a fast-track Welding Program from the ground up; quadrupled enrollment within one year resulting in $84,000 start-up revenue for Tri-C.

  • Managed staff selection, training and development and maintained a 67% profit margin.

  • Overseer of grants totaling over $2MM initiated through area industries in support of start-up Welding Program.

  • Established the Event Planning Institute at Tri-C Corporate College – responsible for curriculum development, marketing, program management and development of credit program.

  • Trained > 800 participants over 10 years and developed an Administrative Professional Development program with University Hospitals to educate > 75 administrative professionals.

  • Collaborated and negotiated with area businesses to guarantee successful graduate interviews for current local jobs.

  • Orchestrated conferences generating over $50K in revenue

EXECUTIVE CATERING/ LANDERHAVEN

Director of Marketing

Full service on-premise, off-premise, and special event caterer. Headquartered at Landerhaven which is Cleveland's premier banquet and event facility.

  • Responsible for building company brands including a strategic partnership with Dante Dining Group.

  • Managed budgets, menu design, website and collateral design.

  • Contributed to the development and presentation of extensive RFP for Rock and Roll Hall of Fame catering contract.

US CONCEPTS

Vice President Event Marketing

Provides a variety of experiential marketing services, creating programs for tours, concerts, festivals, and offering on-premise liquor campaigns. The company handles thousands of events per year for its clients, who come from a wide range of industries.

  • As Media Merchandising/Buyer, planned and purchased over $1MM of national radio and negotiated over $2MM in added value promotions for Vail Associates, Showtime, Bacardi Imports, and Continental Airlines.

  • Directed major Coca Cola account of > $2MM.

  • Launched consumer products through national events in over 72 markets nationwide with combined budgets of >$3MM (Fruitopia, Martini & Rossi).

  • Grew Coke Foods sampling program from $250K to >$1.5 MM in two years.

  • Negotiated with brand and product managers to develop new national programs while meeting marketing and budget objectives.

Hard Rock Cafe

Administration/PR/Event Management

A chain of theme bar-restaurants, memorbilia shops, casinos and museums

Salomon Brothers, Inc.

Assistant to managing director.

Investment Banking

Paine Webber, Inc.

Corporate Syndicate Desk equity distribution.

Investment Banking and Stock Brokerage Company

Skills

Soft skills

  • Workforce Development

  • Communication Liaison

  • Program Management

  • Content Development

  • Event Planning

  • Marketing

  • Event Management

  • Fundraising

  • Time Management

  • Leadership

Sotheby Institute of Art

Sotheby's Institute is devoted to the study of art and its markets with campuses in London & New York City.

  • London, England

  • History of Art

  • Decorative Arts

University of Paris, (Sorbonne)

A public research university located in Paris, France. Sorbonne University is one of the oldest and most sought after universities by students and researchers from France, Europe, and the French speaking countries.

  • Paris, France

  • French Language

  • Arts and Humanities

Paris American Academy

The Paris American Academy provides a world-class education to international students in the domains of fashion, interior design, fine arts, and creative writing.

  • Paris, France

  • Art History

  • Sculpture

  • École du Louvre

East Carolina University

A public research university in Greenville, North Carolina. It is the fourth largest university in North Carolina.

  • Greenville, North Carolina

  • Political Science

  • English

  • French

  • Dance

Stephens College

A private women's college in Columbia, Missouri, United States. It is the second-oldest women's educational establishment that is still a women's college in the United States.

  • Columbia, Missouri

  • Theatre

  • Dance

Personal interests

Hobbies and interests

Things I'm excited about/interested in

  • 1 Swimming

  • 2 Cooking

  • 3 Art

  • 4 Travel

  • 5. Dance

  • 1 Workforce Development

  • 2 CTE Programming

  • 3 AI

  • 4 Women's Arts Council

  • 5 Tech Theatre

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